Business News | May 25, 2007

New York City Advertising Agency Installs Green Lighting

In recent years, LED technology has improved dramatically, to the point where high output LEDs can produce a brilliant white light with high efficiency. These properties make LEDs an attractive choice for general lighting in upscale offices and retail spaces.

Karlen Williams Graybill Advertising Inc, a full-service advertising agency, is one of the first companies in New York City to embrace LED lighting technology for office lighting. “We deliver dramatic results for our clients by generating fresh ideas that maximize return on investment,” said Jeff Graybill, a partner with the agency. “LED lighting demonstrates our innovative culture and commitment to the environment, while providing the practical benefits of energy savings and ultra-low maintenance.”

LEDs have a rated life of 40,000 to 50,000 hours, which corresponds to 20-25 years when operated during normal business hours. This is 20 to 25 times the life of standard incandescent bulbs, and 4 to 5 times the life of compact fluorescent lamps. “Our ten-year lease will end long before we would need to replace the LEDs,” added Jeff Graybill.

Karlen Williams Graybill chose LED fixtures manufactured by Gallium Lighting, a pioneer in specification-grade LED downlighting. “Many people are drawn to the obvious practical and aesthetic benefits LED lighting, but we have also been pleasantly surprised by the level of interest from people who specify LED lighting because it is the most environmentally-friendly lighting technology available,” said Dr. Keith Bahde, President of Gallium Lighting. “Unlike fluorescent lighting, LEDs contain no mercury, so there are no hazardous waste concerns. When people see the quality and quantity of light that the latest LEDs can produce, they realize that they don’t have to compromise performance to go green.”

LED lighting is expected to become commonplace in commercial buildings within the next few years. Strategies Unlimited, an independent market research firm, forecasts that the market for LEDs in lighting applications will grow 37% annually, reaching $1 billion in 2011.

Contact
Keith Bahde, Ph.D.
President
Gallium Lighting, LLC.
keith@galliumlighting.com
831-GALLIUM

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