Cree Revolutionizes International Lighting Market with 100mm LED Downlight
“Customers that demand high-quality light have been disappointed with the current LED products in the market,” said Raymond Lau, Tachibana Engineering (HK), Ltd. “The Cree CR100 fixture changes that by enabling customers to replace high-lumen MR16 tungsten lamps with an energy efficient LED fixture that delivers beautiful light.”
The CR100 fixture has an output of 650 lumens while consuming just 11.5 watts delivering minimum efficacy of 52 lumens per watt, which combined with a CRI of at least 90 and featuring integrated dimming, sets a new industry benchmark for beautiful, highly efficient LED light. Available in shallow and deep recess models, the CR100 product is designed to handle heat dissipation in an enclosed environment, a key factor in LED fixture lifetime ratings. Featuring a five-year warranty, the CR100 downlight is designed to last at least 50,000 hours compared to a traditional 50 watt MR16 fixture, which has a lifetime of about 2,000 hours.
“Cree is once again driving LED lighting adoption with the launch of the CR100 fixture,” said Francis Cheng, sales director for Asia-Pacific, Cree. “Customers looking to implement LED lighting no longer have to trade off beautiful light for increased efficiency.”
The CR100 downlight is available now through Cree distribution in Hong Kong, New Zealand and Australia. For more information or to locate a distributor, please visit:
www.creeledlighting.com/International/intl-contacts.aspx.
About Cree:
Cree is leading the LED lighting revolution and making energy-wasting traditional lighting technologies obsolete through the use of energy-efficient, environmentally friendly LED lighting. Cree is a market-leading innovator of lighting-class LEDs, LED lighting, and semiconductor solutions for wireless and power applications.
Cree’s product families include LED fixtures and bulbs, blue and green LED chips, high-brightness LEDs, lighting-class power LEDs, power-switching devices and radio-frequency/wireless devices. Cree solutions are driving improvements in applications such as general illumination, backlighting, electronic signs and signals, variable-speed motors, and wireless communications.
For additional product and company information, please refer to www.cree.com. To learn more about the LED Lighting Revolution, please visit www.creeledrevolution.com.