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Home > Business > Company News > Luminus Devices and Avnet Electronics Marketing Asia Announce LED Distribution Agreement for Asia
Business News | May 27, 2010

Luminus Devices and Avnet Electronics Marketing Asia Announce LED Distribution Agreement for Asia

Luminus Devices, developer and manufacturer of PhlatLight® LEDs, and Avnet Electronics Marketing Asia, part of the global technology distributor Avnet, Inc. (NYSE: AVT), today announced a partnership through which Avnet Electronics Marketing will distribute Luminus PhlatLight LEDs to customers in Asia.  EBV Elektronik, an Avnet company, distributes Luminus’ products throughout Europe, the Middle East and Africa.  Avnet also represents Luminus in the Americas.

Avnet Electronics Marketing Asia will provide comprehensive distribution services, design-chain services and supply-chain optimization solutions to help Luminus’ customers accelerate product development for a variety of general illumination and specialty lighting applications.

“The demand for our PhlatLight LEDs in Asia is growing exponentially,” said Keith T.S. Ward, CEO, Luminus Devices, Inc. “Avnet Electronics Marketing Asia’s reach and reputation in that part of the world as a specialist in distributing electronic components are exceptional and we’re excited to be aligned with them in serving our customers.”

“LED lighting is totally different from traditional electronic industry products. LED lighting products – especially high brightness LEDs – cover electronics, thermal and optical technologies. This broad expertise requirement can be a barrier to entry. That’s where our design unit, Avnet Design Services comes in, offering manufacturers technical support and solutions that lower the barrier and speed time-to-market,” said Andy Wong, senior director, Avnet Design Service/Segment Marketing, Avnet Electronics Marketing Asia.

“I am confident that our in-depth engineering expertise and broad customer footprint will prove an ideal match with Luminus Devices and promote a successful partnership,” Wong added.

About Luminus Devices:
Luminus Devices, Inc. develops and manufactures high performance solid-state light sources – PhlatLight® LEDs - for a variety of lighting applications. Its headquarters and primary manufacturing facilities are located in the Boston greater metropolitan area in Massachusetts, U.S.A. For more information, visit

About Avnet Electronics Marketing Asia:
Avnet Electronics Marketing Asia is part of Phoenix-based Avnet, Inc. (NYSE: AVT), a Fortune 500 company with fiscal 2009 sales exceeding USD16.23 billion. Serving customers in more than 70 countries, Avnet is one of the largest distributors of electronic components, computer products and embedded technology.
Avnet Electronics Marketing has a significant presence in Asia-Pacific -- the fastest growing electronics market in the world.  With its regional headquarters in Singapore, the company has offices in over 40 locations in Asia. Avnet Electronics Marketing Asia distributes semiconductors, interconnect, passive and electromechanical components to serve a wide range of customers including original equipment manufacturers (OEMs), electronic manufacturing services (EMS) providers, and small- to medium-sized businesses, and provides associated design-chain and supply-chain services. The company's web site is located at